The decision by Sony to bring the controversial film ‘The Interview’ online surveys, including through Youtube, is good news for the video platform in its competition with other streaming services like Netflix, sounds in the technology world.
Sony Pictures threw the film about the North Korean leader Kim Jong-un, who bad blood continued across the Pacific, Wednesday online through the services Youtube and Google Play, and on the video platform of the Microsoft Xbox console.
And that would especially for the popular video platform Youtube is a good thing. “This is a huge opportunity for Youtube to show the world that the platform can also be used for professional content that must be paid, instead of just material that is provided free of charge,” says James McQuivey, an analyst at Forrester Research.
That Youtube decided to The Interview available in full make according McQuivey a message to the other film studios to show that it also belongs to the big players and a mass audience achieved. That would be the video platform then need help again to compete with streaming services such as Netflix.
Last month, the company launched even though Youtube Music Key , a paid music service that has to compete with services such as Spotify, Deezer and Beats (now owned Apple is).
Afraid of hackers are not at Youtube or Google. Security analysts ensure that the company has a strong cyber protection. “In the case of Google, they are probably already been attacked so often that a new threat but little dust,” says McQuivey.
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